Niche Growth Markets During Recession
Posted by peter on June 6, 2008 | No Comments
A while back I spoke about whether internet marketing will see a growth over the coming months. According to Google Trends, so far the answer is no.
But, what about in niche markets? With the slow down in the US economy, petrol (gas) prices hitting an all time high, it opens the road for the savvy internet marketer with the time and resources to start making some products that really solve the need of not just the internet marketing arena, but possibly 80% of the population of the US.
Off the top of my head I came up with the following…
- How to save money at the gas pump
Kinda obvious I know, but with gas prices making some American’s think twice about a car journey, everything possible should be done to reduce the costs. Create an ebook on how they can reduce these costs with simple, practical advice. - Alternative fuel consumption
Most people don’t know that car engines built in the last 10 years are built to be ‘dual fuel’. This means that they can take other types of fuel besides gas, like bio-fuel for example. Creating a product that shows people how to convert their vehicle to run alternative types of fuel will be a hot topic! - Grow your own food
With stockists reporting record growth in seed sales, it’s obvious that the average American consumer is looking at ways to cut the grocery shopping bill to pay for the gas. To most people, growing your own food is as foreign as the Rupee, so a how 2 guide on growing your own vegetables is a guaranteed best seller - Make Your Own Soap & Detergent
More sort of a home crafts type product, this could follow on from grow your own vegetables because it helps to cut down on costs. Often, natural cleaners can be as effective as their chemical counter part. Lemon juice is great for removing grease, vingar is good for removing limescale and so on. - Coupon sites
A site that can give people coupons to print out and use at their local grocery store will grow in popularity. Entire coupon hunting sites could spring up - Ebay Guides
As people tighten their purse strings, many are going to be yearning for the latest gadgets still. Ebay is a fantastic place to get the latest gadgets and gizmos at knock down prices - Cash in the Attic / Basement
Again, as people tighten purse strings and look to find more money, an obvious reaction is to start sorting through all the old ‘junk’ one has acquired over the last few decades. All over America there is going to be big sort outs. Remember, one persons junk is another persons gold.
That’s just a few that I could think of, but I’m sure there are hundreds of niches that you can start profiting from, even as America tightens it’s purse strings.